PPGI 2015 sessionB Week1 Review

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Principles and Practices of Global Innovation 2015 Fall Session, Phase II Week 1

In this lecture, we want students to learn about the four pieces of information:

  1. What is a paradigm shift? Who popularized this term? How does this term relate to this course?
  2. A tool set based on Kuhn's Paradigm Shift, say the Kuhn Cycle.
  3. Moore’s law and its predictive powers for Innovative Design Thinking(IDT).
  4. Present an example of group assignment. This semester, all teams will products a mini Industry Analysis Report.

We first introduced the notion of paradigm shift. This is a term popularized by philosopher/science historian Thomas Kuhn. A useful website that talks about Kuhn's work can be found here:[[]].

In 1999, Kuhn published another book called The Road Since Structure. This book explicitly talks about the notion of incommensurability in a clear fashion. It shows that major opportunities are missed and tremendous disasters are caused by the fact that people couldn't see the paradigm shift coming. The best way to explain the reason, being that the people who are responsible for making decisions simply used the wrong or incompatible language to understand the situation at hand. Kuhn calls this the incommensurability problem.

To resolve this problem, we need a problem solving framework to detect these incommensurability is to identify the root cause, follow a solution finding process, and create a model-based analysis. This three stages of activities can be applied to our Industry Analysis Report writing process.